Federico Repetto

Federico Repetto is the Founder and CEO of Drishtech, an AI & automation agency specialized in transforming lead generation and conversion systems. With over 20 years of experience spanning corporate strategy (2002–2018), high-growth startups, and agency leadership, he bridges the gap between traditional business logic and cutting-edge AI. He holds an MBA in Digital Marketing (2009) and specializes in building autonomous systems using n8n, Zapier, Make, and Voice AI agents. His professional journey spans strategic roles in multinational corporations, the launch and scaling of tech startups, and now running his own agency. In his corporate years he focused on business strategy and operations; in the startup world he learned to do more with less, shipping solutions fast. That mix — big-company discipline, startup agility, and agency execution — gives him a rare vantage point when designing automation systems for clients at any stage. His approach to AI automation is centered on building revenue-generating systems, not just time-saving tools. By combining n8n, Zapier, Make, and Voice AI agents, he designs autonomous workflows that qualify leads, nurture prospects, and close sales with minimal human intervention. The result: sales teams focus on high-value relationships while the technology handles repetitive operations. He serves a broad range of sectors including ecommerce, hospitality and restaurants, professional services, tech startups, and growing SMEs. From online review automation and commission-free reservation systems for restaurants, to AI sales agents for ecommerce and enterprise chatbots, every solution is tailored to the specific operational needs and business model of each industry.